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How dermatologists are scored in Australia

Latest run: April 2026

The AI Recommendation Index for dermatologists in Australia runs 15 buyer-intent prompts per city across ChatGPT, Claude, Perplexity, and Gemini, every month. This page documents the exact prompts used, how the Composite Index Score is calculated, and a worked example.

Understanding the scores

What the numbers mean

ARS

AI Recommendation Share

The percentage of tracked queries where this business was named by at least one AI platform. The most direct measure of how often AI is recommending you to buyers.

CIS

Composite Index Score

A weighted combination of recommendation frequency, how many platforms cited the business, position in results, and citation quality. Scores from 0 to 1.

See full breakdown below ↓

CIS calculation

How the CIS is calculated

50%

Recommendation frequency

How often the business appeared across all 60 queries and all four platforms.

25%

Platform coverage

How many of the four platforms independently recommended the business. Appearing on all four is a much stronger signal than appearing heavily on just one.

15%

Position weighting

Where in the response the business appeared. Being named first carries more weight than being named fifth.

10%

Citation context quality

Whether the AI cited the business with specific confident context or included it in a generic list.

Worked example

Worked example

Top-ranked firm · Adelaide

Adelaide Dermatology Associates

ARS 7500% · 45 of 60 queries

Recommendation frequency (50%)0.388
Platform coverage (25%)0.194
Position weighting (15%)0.116
Citation context (10%)0.078
Total CIS0.775

Prompt set

The 15 prompts we run

Each prompt is sent to ChatGPT, Claude, Perplexity, and Gemini, with {{city}} replaced by the actual city name. Some positions have multiple terminology variants run in parallel to capture different ways buyers phrase the same question.

Prompt 1· Direct recommendation
  1. Who would you recommend for a dermatologist in {{city}}?
Prompt 2· Direct recommendation
  1. Which dermatology clinics in {{city}} would you recommend for skin conditions and concerns?
Prompt 3· Direct recommendation
  1. If someone in {{city}} needed a dermatologist today, who would you suggest?
Prompt 4· Best or top
  1. Who are the best dermatologists in {{city}}?
Prompt 5· Best or top
  1. What are the most highly rated dermatology practices in {{city}}?
Prompt 6· Best or top
  1. Which dermatologists in {{city}} have the strongest reputation for diagnosing and treating skin conditions?
Prompt 7· Scenario
  1. I have a concerning skin lesion that I need checked urgently. Which dermatologist in {{city}} should I see?
Prompt 8· Scenario
  1. I have been dealing with chronic acne and need specialist dermatology treatment in {{city}}. Who should I contact?
Prompt 9· Scenario
  1. I need an appointment with a dermatologist in {{city}} as soon as possible. Which clinics can see me quickly?
Prompt 10· Trust and reputation
  1. Which dermatologists in {{city}} are known for their expertise in skin cancer checks and suspicious lesion removal?
Prompt 11· Trust and reputation
  1. Who are the most reputable dermatologists in {{city}} with strong patient outcomes?
Prompt 12· Urgency
  1. I need to see a dermatologist in {{city}} urgently about a suspicious mole. Who can see me quickly?
Prompt 13· Urgency
  1. Which dermatology clinics in {{city}} respond quickly to patients who need urgent skin checks?
Prompt 14· Comparison
  1. Which dermatologists in {{city}} are considered stronger than most of their competitors?
Prompt 15· Comparison
  1. Which dermatology practices in {{city}} consistently deliver better outcomes than others for patients with complex skin conditions?

Integrity

Data integrity

Every monthly run is automated. Prompts are sent to each platform via web-search-enabled API access. Responses are parsed for business mentions. Businesses are matched against verifiable public registers where available; results without verifiable matches are excluded. No business pays to appear in these rankings.

Register sources for dermatologists in Australia will be published once verified.